Six-month growth engagement: scope and price
To: Lesego Mosupye CA(SA), CFO, GALXBOY cc: Kegomoditswe Sethosa (CEO), Thatiso Dube (Founder) From: Jashughatt Media (Pty) Ltd Date: 8 June 2026 Re: One page on the scope and price of the six-month engagement
The opportunity, in one line
The plan adds new owned-channel revenue from switching on the built email flows, a benchmark R6.6M to R8.1M a year (a ceiling, not a forecast) on top of the R4.4M the one live flow already earns, and wins back about 7,900 to 13,100 dormant orders a year at almost no cost. Separately, it protects about R19M a year by recovering the checkout drop. On the growth, Year 1 contribution is about R8.9M (PROXY, after ad spend and cost-to-serve). The fuller picture sits in the one-page summary that accompanies this note.
Scope: four workstreams, six months
1. Retention. Switch on the 60-plus built flows, fix email delivery, and run a proper win-back. Your e-commerce team leads it. 2. Conversion. Recover the checkout drop, most consistent with a payment or configuration event, to be confirmed against gateway logs. Then work on order value. 3. Acquisition. Split brand spend from non-brand spend so the true cost of a new buyer is clear, move proven waste, and run a measured TikTok test with founder sign-off. 4. Measurement. Stand up a GALXBOY-owned tracking container on your login. Your team holds admin, so every number can be checked in-house.
The return floor
R4M+ in tracked revenue growth over six months, about five times the R760,000 net fee. This floor is tracked revenue, reconciled to Shopify and independent of any margin assumption. It is not the same as, and sits below, the contribution figures elsewhere in this pack, which stay PROXY until your four cost numbers are in. We measure it as revenue and orders we can attribute, against a week-one baseline. If it is not tracking toward that floor at day 90, that is your clean exit, with no second-half commitment. We set profit targets together once your cost data is in.
Price (ex VAT unless stated)
| Term | Detail |
|---|---|
| Fee | R135,000 a month ex VAT. That is R155,250 with VAT at 15%. |
| Diagnostic credit | If you proceed, the R50,000 diagnostic comes off month one. Month one is then R85,000. If you do not proceed, the R50,000 stands alone. |
| Length and exit | Six months. Full review at day 90. Either side may end it then, owing only the three months served. After day 90, 30 days' notice. |
| Total | R810,000 ex VAT gross over six months; R760,000 net of the R50,000 diagnostic credit. The most you owe on a day-90 exit is the three months served: R405,000 ex VAT, or R355,000 net of the credit. |
| Ownership | GALXBOY owns all accounts, the tracking container, audiences and deliverables from day one. |
| Payment | 15 days from the invoice date, by EFT. |
| Passed through at cost | Ad budget. Influencer and creator fees. Photo and video. Software and tools. Travel outside Gauteng. Other agency fees. |
A consultant relationship, billed by invoice. Not employment.
What turns the proxy into real contribution
We need four numbers, not your full cost base: cost of goods by category; card and payment fees; packing and delivery cost per online order; and the online returns rate. These four are the only inputs still outstanding; with them, every revenue line becomes a contribution line you can steer by.
Market-rate note: the market rate for this work (paid ads, retention, conversion, measurement) is well above the fee above. It is priced as a starting foundation.